Greenpeace Arab World Project (AWP) New Media Officer bears overall responsibility for the development and maintenance of Greenpeace's Arabic online presence
The NM officer will promote Greenpeace’s Arabic online audience and increase signup and engagement with Greenpeace content through promotion and marketing strategies, social networking (Facebook, Flickr, Vimeo, Youtube, Twitter…), site and new initiatives.
The position will be based in Cairo, Egypt, is open to Egyptian nationals, and will require significant travel within the region.
Responsibilities include
Development and implementation of the new media vision for Greenpeace Mediterranean's Arab World Project, involving:- The maintenance, development and update of the Arabic website.
- New media development for projects in Jordan, Egypt and other regional states.
- Maintain the Arabic Facebook Page, posting content on the wall, preparing updates to Fans, uploading pictures and video, creating polls, moderating and answering comments.
- Maintain a continuous presence on Twitter, creating updates, and answering to followers.
- Establish a network of online bloggers, promoters, and multipliers who can enhance widespread distribution of Greenpeace stories, videos, images, and animations and encourage viral distribution.
- Develop innovate ways to promote digital campaigns among existing Greenpeace audience groups and online communities and develop new ways to reach out to new audiences.
Hiring criteria and skill requirements
- A high standard of written and spoken English.
- A high standard of written and spoken Arabic with decent knowledge in the main regional dialects.
- Traditional journalism or web journalism experience.
- Knowledge of internet culture and close familiarity with the tools and landscape of the online world.
- Experience in creative writing and editing.
- Ability to manage multiple tasks simultaneously, meet deadlines, and thrive in atmosphere of high expectations.
- Basic knowledge of HTML, CSS and Photoshop (or similar photo editing software).
- Personal contacts with Arabic media and online journalists.
- Relevant experience in environmental studies or environmental activism.
- Basic knowledge of web programming.
